DisplayCraft Fabricates Custom Island Exhibit for Carousel Industries at IAUG Converge 2015
IAUG Converge’15 is an event that strives to give resources, connections and forums to navigate the ever changing landscape of communications technology for Global AVAYA customers. IAUG provides 5 days of education, networking and innovation.
Carousel Industries, a Gold Sponsor at the event, is a leader in managed technology services, they integrate, and manage technology solutions that contribute to an organizations growth. This includes unified communications, video solutions, A/V integration, virtualization, Voice over IP (VoIP), video conferencing collaboration and data infrastructure solutions.
DisplayCraft was pleased to design, manage, and provide full exhibit services for Carousel’s new 20’ x 40’ trade show exhibit. The booth drew attendees to learn, explore and network with industry leaders, by providing an attention grabber, the latest in technology, and design flexibility.
The Attention Grabber
Statistically, in the trade show industry you have attendee’s attention for 7 to 10 minutes. The circular design and tower features were to capture just that – attention. With the towering 16’ graphics and its prime location on the show floor you couldn’t miss Carousel’s exhibit. The booth featured an open floor plan that allowed fluid traffic, and entry from all four sides. The inner 6 towers offered two-sided graphics to lead the attendee to various managed technologies displays, as well as storage and retrieval capabilities Carousel has to offer. Once in the booth a central custom branded gathering table was available for presentations and ‘oval’ table discussions.
The Latest in Technology
A 70” touch screen monitor was mounted on the central tower for demonstrations, presentations and small breakout sessions. The central tower structure also housed all wire management, hub, communication and technology operations for a clean wireless look. A unique innovative dry-erase Smartboard Kapp was installed which allows you to participate, and be part of the brake-through moments in a meeting wirelessly with the ability to save how you got there, all digitally on your iPhone, iPad, android, tablet, using an app or you can take away on a USB to share latter. This new smartboard technology is well worth checking out for any trade show exhibit conference rooms or office boardroom application.
The design reflected the client’s corporate identity and product, much like a traditional carousel used for storage and retrieval, it was designed with circular motion in mind. The circular design allows the flexibility to easily transform the island exhibit from a 20’ x 40’ to a 20’ x 20’ exhibit. A great example of how flexibility and forward thinking design can turn ROI savings for future shows.