DisplayCraft Fabricates Custom Island Exhibit for Carousel Industries at IAUG Converge 2015
IAUG Converge ’15 is an event that strives to provide resources, connections, and forums to help global AVAYA customers navigate the ever-changing communications technology landscape. IAUG delivers five days of education, networking, and innovation.
Carousel Industries, a Gold Sponsor at the event, is a leader in managed technology services; they integrate and manage technology solutions that contribute to an organization’s growth. This includes unified communications, video solutions, A/V integration, virtualization, Voice over IP (VoIP), video conferencing collaboration, and data infrastructure solutions.
DisplayCraft was pleased to design, manage, and provide complete exhibit services for Carousel’s new 20’ x 40’ trade show exhibit. The booth drew attendees to learn, explore, and network with industry leaders by providing an attention grabber, the latest technology, and design flexibility.
The Attention Grabber
Statistically, you have attendee’s attention in the trade show industry for 7 to 10 minutes. The circular design and tower features were to capture just that – attention. With the towering 16’ graphics and its prime location on the show floor, you couldn’t miss Carousel’s exhibit. The booth featured an open floor plan that allowed fluid traffic and entry from all four sides. The inner six towers offered two-sided graphics to lead the attendees to various managed technologies displays, as well as Carousel’s storage and retrieval capabilities. Once in the booth, a central custom-branded gathering table was available for presentations and ‘oval’ table discussions.
The Latest in Technology
A 70” touchscreen monitor was mounted on the central tower for demonstrations, presentations, and small breakout sessions. The central tower structure also houses all wire management, hub, communication, and technology operations for a clean, wireless look. A unique innovative dry-erase Smartboard Kapp was installed, which allows you to participate and be part of the brake-through moments in a meeting wirelessly with the ability to save how you got there, all digitally on your iPhone, iPad, Android, or tablet, using an app or you can take away on a USB to share latter. This new smartboard technology is worth checking out for any trade show exhibit, conference room, or office boardroom application.
Design Flexibility
The design reflected the client’s corporate identity and product; much like a traditional carousel used for storage and retrieval, it was designed with circular motion in mind. The circular design allows the flexibility to easily transform the island exhibit from a 20’ x 40’ to a 20’ x 20’—a great example of how flexibility and forward-thinking design can turn ROI savings for future shows.
