30 x 70 Custom Island Exhibit | TOMY
Designed to reflect the joy, creativity, and trust associated with childhood brands, this TOMY exhibit brought playful structure and smart branding together in one vibrant space. The goal was to create a warm, welcoming environment that aligned with the company’s family-focused identity while supporting multiple brand stories under one roof.
Inspired by the textures, shapes, and motion of early development toys, the structure incorporates soft curves, tactile elements, and colorful signage to attract visitors and guide them intuitively through each brand area. Suspended elements and hanging graphics create vertical interest and visual hierarchy, while the open layout invites movement and interaction. Every material and form, from clean product displays to the grass-textured panels, was selected to balance functionality with fun.
This space wasn’t just about selling—it was about creating a bright, trust-building environment where buyers, parents, and partners could connect with the brand’s purpose: making the world smile.
30 x 70 Custom Trade Show Booth Features:
- Custom Reception Counter: Curved, brand-forward desk anchors the space with TOMY and sub-brand logos.
- Suspended Ring & Header Signage: Bright hanging structures for The First Years and Boon maximize visibility from across the show floor.
- Grass-textured Graphic Panels: Adds sensory appeal and dimension while reinforcing the natural, baby-friendly branding
- Segmented Brand Zones: Each sub-brand (The First Years, Boon, JJ Cole, etc.) has its own visual identity within the larger exhibit.
- Tactile Hanging Elements: Whimsical mobiles and colorful cutouts capture the imagination and reflect product themes.
- Open Lounge and Meeting Areas: Soft seating allows casual conversations and extended engagement.
- High-Capacity Product Display Walls: Efficient shelving layout supports merchandising without overwhelming the visitor.
- Neutral Flooring and Soft Lighting: Keeps the booth bright, clean, and welcoming, while allowing colors to pop.
SHOW: ABC Kids Expo
VENUE: Las Vegas Convention Center
INDUSTRIES: Children’s Products
Learn more about this booth or how DisplayCraft can create a custom exhibit solution for you.