Argen Corporate Event for LAB 2025

Project Overview

For the Argen corporate event for LAB’25, we were tasked with transforming a traditional ballroom into a modern, branded environment that communicated Argen’s commitment to innovation in the dental lab industry. This event brought together key industry professionals, making it essential to create a space that encouraged connection, exploration, and brand engagement.

Design Intent & Inspiration

The design was inspired by Argen’s forward-thinking approach and high-tech product line. We built a sleek, architectural environment using clean geometry, backlit branding elements, and high-contrast materials. Every element was crafted to mirror Argen’s precision and quality.

A consistent visual identity was established throughout the space, incorporating Argen’s color palette and logo treatments in a sophisticated, understated way. Branded kiosks, interactive displays, and soft seating areas were strategically placed to support both formal conversations and casual networking, while the overall layout ensured clear circulation and intuitive navigation.

Structural Highlights

The event space was anchored by a branded welcome area that greeted guests with illuminated signage and sleek counters. Custom kiosks allowed for hands-on interaction with Argen’s latest offerings, and breakout zones were created with modular wall panels and lounge seating to foster relaxed dialogue. Ambient lighting, clean architectural details, and a balanced floor plan brought clarity and comfort to the experience.

Features of the Argen Corporate Event for LAB’25

  • Branded registration and welcome area with illuminated logo wall
  • Interactive kiosks for product education and demos
  • Lounge seating with contemporary, low-profile furniture
  • Modular wall panels with customizable branding graphics
  • Clear wayfinding signage for seamless attendee flow
  • Integrated lighting design to create an inviting atmosphere
  • Visual consistency with Argen’s brand colors and typography
  • Efficient modular construction for easy installation and breakdown

Learn more about this booth or how DisplayCraft can create a custom exhibit solution for you.