Hermeus 30×30 Custom Modular Rental Booth | Air, Space & Cyber Conference

Hermeus, a breakthrough aerospace company developing hypersonic aircraft technology, needed a trade show presence that embodied speed, precision, and bold innovation. For the Air, Space & Cyber Conference, we designed a 30×30 custom modular rental booth that delivered both striking visual impact and versatile functionality.

The design struck a balance between brand storytelling and practical engagement. A private conference room, semi-private lounge, and dedicated closet provided enclosed spaces for confidential conversations, while an open reception desk and display zones welcomed attendees. At the heart of the booth, a dramatic 1/6th-scale aircraft model showcased Hermeus’ engineering achievement, set atop a gloss black laminate base for a sleek, modern presentation.

Design details were carefully chosen to mirror the client’s vision. Dark, dramatic graphics contrasted with warm oak laminate finishes to create balance, while a taller, angled feature wall with accent edge lighting drew attention to the Hermeus logo and slogan. Integrated lighting in the reception desk and model base reinforced the high-tech aesthetic, while frosted Plexi walls enclosed meeting areas, maintaining privacy without compromising clean architectural lines.

The overall result was a bold, cohesive exhibit that commanded attention across the show floor while offering Hermeus the functionality and flexibility needed to engage stakeholders effectively.