60×70 Custom Exhibit for Conexpo | ALLU Trade Show Display

As the designer behind this 60×70 custom exhibit for Conexpo, our challenge was clear: capture ALLU’s heavy equipment brand’s power, precision, and forward-thinking spirit in a space that stood out on one of the industry’s largest stages.

• Branded Overhead Header:
  A striking black-and-yellow hanging sign with bold “PRODUCTS” and “SUPPORT” messaging emphasizes ALLU’s full-service approach, not just booth navigation.
• Immersive Perimeter Imagery:
  A dynamic wrap of lifestyle photography surrounds the space, showing ALLU’s equipment in action and connecting the booth to real-world job sites.
• Live Equipment Display Platforms:
  Raised stages allow ALLU’s heavy machinery to be presented front and center, drawing attention and enabling hands-on engagement.
• Zone-Specific Flooring:
  Yellow flooring highlights key product zones, creating visual contrast and reinforcing brand consistency.
• Central LED Video Wall:
  A large multi-screen setup presents product videos, innovation spotlights, and use-case stories to draw in attendees and communicate key benefits.
• Informal Meeting Area:
  Branded counters and high-top tables offer a casual conversation space, keeping traffic flowing while encouraging meaningful connections.
• High-Visibility Brand Messaging:
  The “One Step Ahead” tagline and product value statements are placed throughout the space to reinforce ALLU’s positioning and ensure strong brand recall.

Industry: Agriculture, Construction, and Mining Machinery Manufacturing
Show: Conexpo

Learn more about this booth or how DisplayCraft can create a custom exhibit solution for you.