Kalypso Media is a global independent developer, marketer and publisher of interactive entertainment software. DisplayCraft provided a 20×30 custom rental trade show booth solution for showcasing and demonstrating their popular video game releases.
The booth construction utilized a versatile, aluminum extrusion system. Fabric banners creating an internal semi-private demonstration area while also creating large exterior branding surfaces. A Large logo banner hung at 16′ invited guests from across the show floor. Two informal lounge areas provided separate demo stations while multiple flat screen monitors located throughout the environment displayed trailers to entice the audience. Formal conference rooms in the rear of the space allowed for client meetings.